钟彬娴在清华学子时代论坛上的演讲
精选范文:钟彬娴在清华学子时代论坛上的演讲(共2篇)
andrea jung
tsinghua university - (beijing) oct. 23rd
good afternoon everyone. i can"t tell you how honored i am to be here with you to talk about my thoughts on leadership and to share my experiences as one of only a handful of women today running a major global corporation.
as i look out at all of you .... some at the beginning stages of your careers....some well along the road to your future.... wherever you are on your own personal path i can promise you a world of opportunity and excitement. anything you choose to do is within your reach. how far you go will depend on how high you set your dreams and how hard you work to achieve them. but whatever path you take, the foundation provided by a good education will make success come that much easier, i promise you.
i have shared my experiences on leadership with many different groups of people all over the world. but being here in the country where my parents and grandparents were born - a country to which i continue to feel strong emotional and intellectual ties -- is an enormous privilege and a dream come true.
i consider myself a relatively recent member of a new generation of business leaders faced with a dizzying pace of change and a global economic and political environment that are redefined by the day in this tumultuous 21st century.
i was offered the job as ceo of avon four years ago, and it has certainly been an experience of a lifetime for me ever since. we"ve had a spectacular success, modernizing everything about the company from top to bottom.
with sales that this year will top $6.7 billion usd and a stock price which is at an all-time high, we"ve certainly had some incredible results. avon has been named one of fortune magazine"s most admired companies and we"ve made business week"s list of the world"s most valuable brands for three years in a row.
you may not realize this, but avon does business in 143 countries and we sell our products through more than four million independent sales representatives through our now-famous direct selling distribution model.
of all the countries where avon does business, china is without doubt our fastest growing market. avon entered china in 1990, and we were the first international direct selling company to open our doors here. over the years we have adapted our selling techniques to the unique needs of the chinese consumer. today, we sell our products in a variety of different ways, with broad distribution through 5,000 independent beauty boutiques, owned and operated by entrepreneurs who are building successful avon businesses.
the majority -more than three-quarters-- of these beauty boutique owners are women, in keeping with avon"s founding principles of providing business and financial opportunities for women. this is really the core of our business vision and it is consistent from market to market all over the world.
today, avon is proudly known as "the company for women" in every country in which we do business. and our ability to provide women with both quality products and a significant earnings opportunity has become an important competitive advantage.
going forward, our strategy for avon recognizes china as the number one market in the world for future expansion, reflecting our strong commitment to bring new business opportunities to entrepreneurial women in every corner of this great country.
(pause)
as i look back to all that we have accomplished over the past decade and particularly over the past four years, it has been a real period of breakout success for our company .... breathtaking, but also exhausting. the roller coaster ride has opened my eyes to many things....about the increasingly complex demands of running a business today, about my own competencies and the need to constantly challenge and renew my own commitment to being a better leader.
i had no idea at the moment i became ceo that i would experience such great fortune and such great challenge both at the same time....and how enormously my life would change as a result. no idea what privilege, yet what responsibility comes with being the first woman to lead the company, to be constantly scrutinized as one of less than a handful of women ceos today - what it would be like to balance my chinese cultural background - what the responsibilities of the office would entail in this unparalleled environment. and what it would mean to be a business leader that could distinguish him or herself in today"s world where the game is changing by the minute.
as i reflect on my rapid rise to the top as one of the few women running a major global corporation, i have found myself thinking a great deal about my chinese heritage and how enormously fortunate i am to have been given this very precious gift.
i was raised in a traditional chinese family where achievement was not demanded, but expected. my father, born in hong kong, was a successful architect. my mother, born in shanghai, was the first female chemical engineer in her graduating class at the university of toronto in canada. they arrived in america not speaking a word of english but through hard work, both were able to fulfill their full potential, and their success has set a wonderful example for me.
my parents were always, and continue to be today, the single biggest influence in my life. they raised my brother and i with a respect for the values and traditions of our chinese heritage, yet also with an unwavering commitment to bring us up with all the opportunities for higher education and a desire to prepare us to adapt to american society and to succeed in this world of great change.
my brother and i were given all the opportunities of our american friends - the same schools, the same tennis lessons, the same piano teachers....but we had the wonderful advantage in my mind of a cultural heritage that we were always taught to be proud of. mom and dad always wanted us to be proud of being chinese - my brother and i smile today when we reminisce on growing up in our house. we grew up believing that being chinese was the greatest advantage in life; in our house, everything important in life came from china, was invented in china, owed all to the chinese.
we went on elementary school field trips to pulp plants, where they taught us how paper was made. paper was invented in china, mom said, after we relayed the process in awe. our favorite neighbors were italian and invited us over for spaghetti. when we came home and raved, dad would remind us that marco polo brought pasta home from china. not italian....chinese....and so it went. and how wonderful they were to instill in us the sense of pride in our heritage that we have never forgotten.
when i first became ceo, a famous american television journalist interviewed my dad and asked him if he always knew i would be successful in business. no, he said, quite to the contrary, he worried for years that raising me to be a respectful chinese daughter would hinder my ability to compete in a world with what he considered the aggressive, cut throat traits of typical america ceo"s. in fact, he passed on a letter to me that i keep, translated from chinese to english, in my desk drawer. the letter reads:
"remember, there are distinctive qualities that set apart the successful chinese....strive to excel in all you do; be a superb parent willing to curtail your own pleasure for the sake of better nurturing your children; be generous, fair, tolerant, eager to learn from other cultures while sharing your own. but beyond these attributes, remember to have an absence of arrogance and boastfulness; have unfailing courtesy, forbearance, sensitivity of others" feelings and above all, the ability to diffuse your anger and grievance, not by surppressing them but by transforming them into helpful, positive emotions. in an age and environment of pretension, you have a precious chinese cultural heritage which we are proud to pass down to you....."
(pause)
and so, with my parents definition of distinguished leadership in my drawer at all times, i have pushed forward to redefine aggressive as assertive, yet hopefully never abrasive, to insure that i"m tough enough to make the hard decisions, but never unfairly, always treating people well...reminding myself at all times to have the humility and sensitivity which is expected in the chinese culture, adapted to the needs of the pressing business environment which requires a healthy dose of outwardly expressed confidence and courage.
in a way, my own experiences reflect those of many women in the business arena who struggle to retain the best of who they are while carving out a successful management career. during my visit here, i have met and talked with so many women, and i am truly heartened that the doors of opportunity are beginning to open for women in every field. but i also know that real change is a slow process, so i am hopeful that my own experiences as a woman and as a leader will provide a valuable perspective.
as the company for women, avon"s commitment to providing developmental opportunities for women is second to none. as you might expect, avon has a solid representation of women in senior management. in fact, this was one of the reasons i joined the company a decade ago, working my way up the ranks through areas of increasing responsibility.
but interestingly, it has only been in recent years that "the company for women" has also emerged as the company for women in senior leadership positions. until the last decade, women were not well represented in the executive suite. with few exceptions, middle management was about as far as they could go. here was a company with virtually 100% women customers and sales representatives, yet capable women simply could not get to the top.
this not only proved unfair, it also proved to be a poor business decision. the lack of women in management came to hurt avon. between 1975 and 1985, more than twelve and a half million women entered the united states work force. these working women had to be served in new ways. but, at that time, avon"s leadership team was still made up entirely of men. women"s voices weren"t heard as we planned our marketing strategy and as a result, sales in our largest market suffered.
fortunately, avon learned to change. men and women now work together as equal business partners. they learn from each other and respect each other. we still offer our male executives an outstanding career opportunity, but now women have an equal chance to succeed.
today, six out of eleven of avon"s board of directors are women. my number two executive is a woman. almost half of our management staff around the world are women. and importantly, we have put in place special programs to develop the next generation of women who are being trained and prepared to become general managers in markets all over the world.
i am equally excited about our progress with the development of the next generation of avon"s women leaders in china. women now account for 78% of our total workforce here. even more impressive, 75% of our managers and supervisors are women, and 30% of our most senior executive are women.
(pause)
with avon"s reputation for promoting women and my own career success, i am often asked for advice on how people can prepare themselves to be the leaders of tomorrow. in fact, over my career, i have come to believe that there are indeed some very special qualities that distinguish all leaders - and help them stand out in today"s competitive arena.
first is passion. you have to love the work you do. you have to be excited to come to work every day. they taught us the four principles of marketing when i went to school: product, price, place, promotion. but they didn"t teach us the fifth, most critical principle which as far as i"m concerned is passion, the key to being truly successful as a leader over the long run.
no matter what career path you choose, i believe you have to love what you do. my own personal experience proves this point. there was a time in my avon career when i was passed over for a promotion to be the ceo. i had a job offer to be the head of another company, but a woman i respected gave me some good advice. she told me always to follow my heart, not my head. so i followed my heart and stayed at avon. in the end, i got the promotion, but most important, i have always loved my work, and that has made all the difference.
the next distinguishing quality of leadership is compassion - caring about people. in my four years as ceo at avon, i"ve had to make some tough decisions and difficult calls -eliminating jobs and closing factories. actions that affect good people. the horrible part of the job. but i believe we demonstrate compassion and treat people fairly, with respect and dignity during those tough decisions. and it is the responsibility for those of us wanting the privilege of being tomorrow"s corporate leaders to honor the commitment to compassion and the protection of the human spirit, in spite of the pressures and demands of business today.
along with compassion comes humility. many people are surprised to learn this is one of avon"s core values. none of us has all the answers. and all of us must listen to each other, because listening makes us stronger. one of the things i"ve learned about myself is that i tend to be impatient in solving problems. instead of listening to the opinions of others, i try right away to find solutions. i have had to learn that other people can give me valuable input and that listening makes me a better leader.
to be a better listener, i now bring employees from all over the world - including china - to new york city four times a year to hear their suggestions for how to improve our business. i meet with them for a full day and spend most of my time listening. this is one of the most important things i do.
balance is another essential leadership quality in today"s complex world, and it"s a quality that is especially critical for women who are juggling many and sometimes competing roles. as a working mother with two children -- my daughter lauren is 14 and my some jamie is 6 -- i constantly struggle with the issue of balance. people always ask me how i do it, and my answer is....it"s never easy to balance work and family.
i"ll give you an example. i belong to an executive committee of ceos from the business world. recently we were invited to washington for a meeting with the president of the united states. this was very exciting to me. what an incredible opportunity. the only problem was, the meeting occurred at the same time as my daughter"s first big trip away from home. it was a big moment for her and her friends - to go on a multiple day trip - and my daughter needed me to be there.
what should i do. there was never a doubt in my mind. the president wouldn"t know if i was there or not. but my daughter would. so i went to the bus with her and i never looked back. it didn"t affect avon that i didn"t go to the white house. but i also tell women that it is even all right if your job does sometimes come second to your personal priorities. sometimes the job is more important.. but sometimes your family has to be more important.
there are two final qualities of distinguished leadership that i want to share with you today. these may be the most important qualities of all and how lucky we are that both are a fundamental part of our chinese culture - something we all learn from our parents virtually from the day we are born.
first is perseverance. i"m talking about simple hard work and a commitment to stay the course even when times are tough. in today"s fast-pace business environment, unexpected challenges come at you from all directions, with no end in sight. sometimes i read articles about myself and my career path and it makes it sound so easy. but believe me, it hasn"t been easy for a single day. i work far harder now than i ever have in my life. i"ve had to embrace constant change, and every time i think i"ve finally mastered the situation a new challenge comes along i hadn"t anticipated.
there will be many days when the challenges each of you confront will seem overwhelming. we all have those days; they go with the territory when you are trying to achieve something great.
perseverance and hard work will see you through the tough times. my parents instilled these qualities in me and it has made all the difference. sometimes i watch young americans quit when things are difficult, and i always advise them to try again....and again....and again. never give up until you achieve your goal. that"s what distinguishes those who make it to the top from those who don"t.
hard work is essential.....but all the hard work in the world won"t take you anywhere unless you know where it is you want to go.
that"s why it"s so important to have a dream. this is the final important quality of leadership. everything great that has ever happened in this world began with a dream.
avon has big dreams. in fact our company theme this year is "dream bigger." we want to be number one in beauty worldwide and number one in satisfying our customers and sales representatives. we want to be the best place to work. we want to be the leader in philanthropy. and we want to be one of the world"s most successful companies.
i have a personal dream as well. my dream is to make a real difference for women all over the world and to help transform lives. every time a woman opens an avon beauty boutique, we are making her dream of business ownership come true. this is the dream of unlimited opportunity this is the dream of hope. it is also the dream of china - where everything is possible and success can be as great as the size of your imagination.
in many ways the dream of china is really the biggest dream of all -- and it"s a dream we all share. and we"re not alone. the dream of china has captured the world"s imagination since the beginning of history. from columbus to marco polo, explorers have traveled long and far to unlock china"s mystery and discover its riches.
the dream of china is a gift given to each of us as part of our cultural heritage. as china emerges as one of the world"s leading powers, this dream grows stronger and brighter every day. the world is looking on in awe. and nothing makes me prouder than to watch this growth and success. nothing makes me prouder than to know that this is my culture. like all of you, i am very proud to be chinese, and very grateful that i have been given the gift of this wonderful heritage. it is a gift that serves as a source of strength and as a guiding compass every single day in my life and in my career.
(pause)
in closing, i encourage all of you to take full advantage of the gifts you have been given.
you have the benefit of a precious cultural heritage, including a respect for the value of hard work. you know what is important and you work to achieve it. and your are tenacious in pursuing your goals.
as you pursue these goals, i encourage you to aspire high.
dream big dreams. dream bold dreams. dream as far as your imagination will take you.
whatever it is you dream of, there is no doubt in my mind you can do it. the world is open to you. so go out there and make all your dreams come true.
雅芳董事会主席兼首席行政长官钟彬娴
在清华学子时代论坛上的演讲
各位晚上好！我感到无比荣幸能来到这里和大家探讨对领导力的认识，并分享我作为目前管理着一个主要跨国企业的为数不多的女性所经过的历程。
我现在注视着你们大家，你们中间有些人正处在职业生涯的起点，有些人已经在通向未来的道路上前进了，不管你在自己的道路上走了多远，我向你们保证前面有无数的机会和令人兴奋的东西等待着你。不管你想做什么你都可以做到。你能走得多远取决于你有多大的梦想和为了实现它们付出多大的努力。但无论你选择哪条路，我保证，有良好的教育背景作为基础，成功会来得容易得多。
我曾和来自全世界不同的人群分享过我的经历。但是在这个我父母和祖父母出生的国度，这个我一直被强烈的情感和文化纽带所维系的国度，能同各位分享我的成功感受是我极大的荣幸，也圆了我的一个梦。
我认为自己属于相对新一代的商业领导者，我们面对的是令人目眩的变化节奏以及被充满动荡的21世纪重新定义的全球经济和政治环境。
四年前我被任命为雅芳的首席执行官，开始了改变我一生的经历。我们获得的令人瞩目的成功，全方位地将整个公司推向现代化。
今年的销售将达67亿美元，我们的股票达到了历史新高，我们的确取得了骄人的业绩。雅芳被财富杂志评选为最令人敬佩的公司之一，并连续三年被商业周刊评为全球最有价值的品牌。
大家可能还不知道的是，雅芳已在143个国家开展业务，我们运用直销模式，通过超过四百万独立销售代表销售我们的产品。
在雅芳开展业务的所有国家中，中国毫无疑问是发展最快的市场。雅芳1990年进入中国，是最早采用直销模式在此地经营的跨国性企业。这些年来，雅芳不断改变销售方式来适应中国市场和消费者的特殊需求。今天我们的产品通过5000家独立的产品专卖店进行销售，这些专卖店的拥有者都是极具魄力的本地企业家，是她们推动了雅芳业务的成功。
这些产品专卖店的拥有者大部分（超过四分之三）是女性，体现了自雅芳成立之初就制定的为女性同胞提供业务和收入机会的一贯原则。这是我们远景的核心部分，它在全世界所有业务市场上都是一致的。
今天，在所有销售雅芳产品的国家，我们很自豪地被公认为"比女人更了解女人的公司"。为女性用户提供高质量的产品和收入良好的创业机遇成为我们一个重要的竞争优势。
展望未来，雅芳的战略是把中国作为全球第一的市场进行拓展，这一战略也是我们为身处这个伟大国家的所有具企业家精神的女性同胞带来新机遇这一强烈愿望的体现。
(停顿)
当我回首过去十年尤其是最近四年中获得的成就，的确是雅芳获得突破性成功的阶段，惊险刺激，同时也付出了很多辛劳。乘坐过山车似的感觉令我见识了很多有关当今对经营企业越发复杂的要求，关乎我自身能力和常常挑战自己的需要，以及要做一个更好的领导人的不断更新的自我期望。
在我刚成为ceo的时候从未想到过会有这么大的幸运同时又接受这么大的挑战，以及它们会给我的生活带来如此大的变化。我不知道作为领导这家公司的第一位女性意味着怎样的特殊性和责任；或者是作为当今为数不多的女性ceo怎样为我的华裔文化背景取得平衡、并时刻处于被审视之中；或者是在前所未有的环境下担任这一职位所肩负的责任；还有在今天这个每时每刻都在变动中的世界里做一名优秀的商业领袖所代表的意义。
作为极少数领导着主要全球性企业的女性中的一员，在我回想我的迅速成长过程，我发觉自己不断地想到我的中国文化传统这一宝贵的赠与所带给我的极大幸运。
我在一个传统的中国家庭里成长，家人不强求我成功，但期望我成功。我父亲出生在香港，是一名成功的建筑师。我母亲生于上海，是当时加拿大多伦多大学研究生班里培养出来的第一位女性化学工程师。他们刚到美国时一句英语都不会，但他们勤奋工作，都充分发挥了自己的潜力。他们的成功为我树立了非常好的榜样。
我的父母从过去到现在始终是我唯一和最大影响力的来源。在教育我和我弟弟时他们尊重我们的观点和传承的中国文化，但也不遗余力地把握所有让我们接受教育的机会，以及帮助我们适应美国社会并在这个变化不断的世界里获得成功。
我和我弟弟同我们的美国同龄人获得的机会是均等的：同一个学校、同样的网球课、同一个钢琴老师……但我们被中国传统文化熏陶的思想是一个很大的优势，我们为此感到骄傲。父母亲一直教导我们要为自己是中国人感到自豪，今天我和我的弟弟回想在家的成长历程还会由衷地微笑。我们始终相信作为中国人是生命中最大的优势，在家里所有重要的东西都是中国来的，在中国发明的，都是中国人的。
我们念小学时去纸浆厂参观，教我们纸是怎么生产的。我们回家崇拜地描述一番后，母亲说，纸是中国人发明的。我们最喜欢的邻居是意大利人，他们邀请我们去吃意大利面。我们兴奋无比，父亲会提醒我们马可波罗是从中国把面团带回去的，不是意大利的，而是中国的……不断如此。我们永远无法忘记他们是如何教导我们为自己的传统感到自豪。
当我最初成为ceo的时候，一个著名的美国电视记者采访我的父亲时，问他是否早就知道我会在商界获得成功。不，他回答，正相反，他好多年一直担心教育我成为一个孝顺的中国女儿会妨碍我在一个他认为充满了具有攻击性和残酷无情的典型美国ceo们的圈子里和别人竞争。实际上，他写了封信给我，我还保存在我办公桌抽屉里。信是由中文翻译成英文的，信里这样写道：
“记住，成功的中国人具有和其他人不同的特质……所有事情都要努力做得最好；做一个愿意为培育子女放弃自己的快乐的杰出母亲；慷慨、公正、宽容、和人分享你的文化还要热情学习别人的文化。但除此之外，记住远离傲慢和自吹自擂；保持礼节、容忍、理解对别人的同情心，还有最重要的，要化解你的怒气和悲痛，不是压抑它们，而是把它们转变成有帮助的、正面的情感。在虚伪的年代和环境中，你有一个珍贵的中国文化传统，我们为能把它传递给你而骄傲……”
(停顿)
于是，伴随着我抽屉里我父母对杰出的领导力的定义，我敢于将攻击性重新定义为决断性，但希望永不具有伤害性，来确保我在做出硬性的决定时能足够强硬，但又不失公正，始终善待别人……提醒自己既要具有中国传统所鼓励的谦卑和感性，同时也要有商界高压力环境所要求的外显的自信和勇气。
从某种意义上，我自己的经历映射了商界中的许多女性，她们也在为保持最佳的自我和追求成功的管理生涯而奋斗。在我访问期间，我遇见了很多女性，同她们交谈，我感到欣慰的是在所有领域、机会的大门已经为女性同胞打开。但我也知道真正的改变是漫长的，我希望我自己作为女性和领导者的经历会提供一个有价值的视角。
作为一家“比女人更了解女人”的企业，雅芳对于为女性提供发展机会的信念是第一位的。你们可能知道雅芳的高级管理层很多是女性。实际上，这也是我十年前加入这家公司的原因之一，然后不断努力工作，得到升迁，承担更多的职责。
但有意思的是，只有在近几年这家“比女人更了解女人”的公司才让女性出现在高级领导层的职位上。十年前，执行层队伍中几乎没有女性，而中层管理人员中也最多只有零星几个。这是一个客户和销售人员几乎100％是女性的公司，但有能力的女性偏偏无法上升到高位。
幸运的是，雅芳学会了改变。男性和女性现在作为平等的伙伴一起共事。他们互相学习，互相尊重。我们仍向男性高级管理者提供最佳的职业发展机会，但现在，女性有了同样的成功可能性。
今天，雅芳的11位董事会成员中有6位是女性。我的助手是一名女性。我们全球的管理层几乎一半是女性。重要的是，我们设立了特殊的项目来培养下一代的女性职员，她们接受培训准备将来成为各个全球市场的总经理。
我感到同样兴奋的是雅芳在中国培养下一代女性领导者的成果。这里有78％的成员是女性，女性更在经理和主管队伍里占75％，在最高层的管理人员中占30％。
(停顿)
随着雅芳在为女性服务方面的声誉和对我个人职业成功的宣传，我经常被问及对如何成为明日的领导者有何建议。其实，回想我的职业生涯，我逐渐相信的确有一些非常特殊的要素决定了哪些人会成为领导者，并帮助她们在今天高度竞争的环境中显露锋芒。
首先是热情。你必须热爱你的工作。你为每天去工作感到兴奋。我念书的时候老师教我们市场营销的四p原则：产品(product)，价格(price)，地点(place)和促销(promotion)。但他们没有告诉我们第五个，就我的体会也是最重要的原则：热情(passion)——这是成为一个真正的长期成功的领导者的关键。
不管你选择哪一条职业发展之路，我相信你必须热爱你所做的。我的个人经历证明了这一点。在雅芳我曾经错过了一次晋升为ceo的机会，那时我可以得到一份领导另一家公司的工作。但一位我所尊重的女性给了我很好的建议。她让我听从内心的选择，而不是头脑的。于是我听从了内心留在了雅芳。最终，我获得了晋升，但最重要的是，我始终热爱我的工作，这才是最主要的。
第二个领导力的特质是同情心：关心别人。我在雅芳任ceo的四年里，不得不做出一些很难做出的决定和通知，例如取消某个职位和关闭一个工厂。这些都会伤害别人。这是工作残忍的一面。但我相信在这些决定中我们表现出了同情心和公平性，以及对人的尊严的尊重。尽管面临着环境的压力和要求，但那些希望成为明天的企业领导者的人有这个责任承担起这份同情心和维护人的精神。
同情心和谦卑是相通的。许多人在得知这是雅芳的价值观之一时感到很惊讶。我们没有人能回答所有问题。我们必须相互倾听，因为倾听让我们更强大。我了解我自己一方面就是我在解决问题时会很不耐烦。我直接去寻找解决方案而不是先听别人的意见。我必须要学习了解其它人能给我有价值的建议，而倾听使我成为更好的领导者。
为了成为一个好的倾听者，我现在每年4次把员工从世界各地（包括中国）集合到纽约，以便听她们对改进业务的建议。我会一整天与她们见面，主要是倾听。这是我做的最重要的事之一。
在当今复杂的世界中，获取平衡是另一个主要的领导能力，尤其对于女性这个挣扎于许多有时还相互矛盾的角色中的群体。作为一个有两个孩子的职业母亲，我的女儿lauren十四岁，我儿子jamie六岁，我经常在如何求得平衡中摸索。别人总问我是怎么做的，我的回答是——工作和家庭的平衡非常不容易。
我举个例子。我是一个商界ceo委员会的成员。最近我们应邀到华盛顿去和总统见面。这很令我兴奋。这个机会太难得了。唯一的问题是，这次会见的时间正好是我女儿第一次离家去旅行，这对她和她的朋友们很重要。她希望参加几天的旅行，更需要我和她在一起。
我怎么办？其实我心里从来没有犹豫。总统并不需要我是否在场。但我女儿需要。所以我义无返顾得和她一起去车站。不去白宫不会影响雅芳。但我也告诉女性朋友，有时候你的工作排在你私人的事情之后是完全正确的。有时候，工作很重要，但有时候你的家庭更重要。
我今天和你们分享的最后两点优秀的领导力特质可能是所有特质中最重要的，而我们如此幸运因为它们都是我们中华民族文化的根基，是我们几乎从出生那天起就开始向父母学习的。
第一是坚持。我所谈的是最基本的努力工作和在困境时也能如此的信念。在今天快节奏的商业环境下，意料之外的挑战来自四面八方，看不到尽头。有时候我读一些写我和我的职业生涯的文章，看上去好像一切都很容易。但相信我，没有一天是容易的。我现在要比以前任何时候都还努力工作。我必须接纳不断的变化，每次我认为终于掌握局面的时候一项新的没有预计到的挑战就会冒出来。
很多时候你们会感觉面对的挑战令人无法招架。我们每个人都会有这样的阶段。当你试着努力做出一些成就的时候，它们就会无影无踪了。
坚持和勤奋会帮助你度过困境。我的父母给我灌输了这些特质，的确很不一样。有时候我看到年轻的美国人在遇到困难时就放弃了，我总是建议他们再试一次，再一次，再一次。没有达到目标决不要放弃。这就是为什么有人能够到达顶峰，而有人却没有。
勤奋工作是最基本的，但是光有勤奋不会有用，除非你知道自己的目标要往哪里去。
第二是梦想。这是领导力的最后一个要素。这个世界上所有的伟大成就都始于一个梦想。
雅芳有很大的梦想。其实我们公司今年的主题就是“拥有更多的梦想”。我们想在美容方面成为世界第一；在客户和销售代表满意上也成为第一；我们想成为最佳的雇主；我们想成为慈善事业的领导者；我们想做世界最成功的企业。
我个人也有一个梦想。我的梦想是为全球的女性带来一个全新的体会和帮助改变生活。每次一位女性开设一家雅芳产品专卖店，我们就在帮助她实现创业的梦想。这是一个无限机会的梦想。这是希望的梦想。这也是中国梦：没有什么是不可能的，成功将和你的想象力一样大。
很多意义上，中国梦的确是最大的梦想，这是一个我们共有的梦想。我们不是孤独的。自从有历史以来中国的梦想吸引着世界的想象力。从哥伦布到马可波罗，探险家长途跋涉为了揭开中国的神秘和发现这里的财富。
中国梦是我们有幸从传统文化中继承下来的。在中国逐渐成为世界性的大国时，这个梦想成长地更快更明确。全球都投以崇敬的目光。我为能目睹这样的成长和成功而感到无比自豪，为这是我自己的传统文化而无比自豪。和你们一样，作为中国人我很骄傲，也为拥有这样的美好的传承而无比感激。这是我的生活和事业中指引我方向的根源。
(停顿)
作为结束，我鼓励你们大家充分利用你们拥有的这个优势。
你们拥有这份宝贵的传承，包括对勤奋工作的价值的尊重。你们知道什么是重要的并且努力实现它们。你们在追求目标的时候会坚持不懈。
在你们追求这些目标的时候，我鼓励你们树立更高的理想。梦想更多的东西。大胆地梦想。发挥你们的想象力可以达致任何的高度。
不管你梦想什么，我毫不怀疑你们可以做到。世界向你们展开。所以尽管去实现你们的梦想吧。
篇一：清华演讲词精彩语录(中英对照)
Excerpt from The Most Influential Tsinghua Speeches
[钟彬娴在清华学子时代论坛上的演讲(共2篇)]《影响你一生的清华演讲》
Unit 1 Build international cooperation and communication
Speech 1 Mutual Understanding between China and America
——美国前总统小布什2002年在清华大学的演讲
1、The standards and reputation of this university are known around the world, and I know what an achievement it is to be here.
这所大学的办学标准和声望都闻名于世，我知道，能来这里学习深造就是一种成就。
2、And we see a China that is becoming one of the most dynamic and creative societies in the world—as demonstrated by the knowledge and potential right here in this room.
我们也看到中国日益成为世界上最富活力和创造力的国家之一，
3、This university is not simply turning out specialists, it is preparing citizens. 这所大学不仅在培养专家，也在培育公民。
4、I’m confident that they will find a China that is becoming a da guo, a leading nation, at peace with its people and at peace with the world.
我相信，那是他们都将亲眼见证迈向大国行列的中国，一个走向世界前列，内部和平并与世界各国和平相处的国家。
Speech 2 The Nature of the Desired Relation between China and South Africa ——南非前副总统蓝菲姆齐莱姆·兰博·努卡2007年在清华大学的演讲
1、The relations between China and the African continent were strengthened by your own maritime pioneer, the great Zheng He, when he captained an exploratory ship
that visited Somalia, Kenya and Madagascar among the 30 places he visited between 1405 and 1433.
中国的航海先锋郑和使中国和非洲大陆的联系加强。1405年至1433年间，他率领探险船到达非洲的30多个地方，包括索马里、肯尼亚和马达加斯加。
2、However, it is a matter of concern that, despite the enabling technoligical advancements brought about by globalisation, South Africa’s share of global trade remains very little which stands at 2%.
然而，值得关注的是，尽管全球化带来了技术的先进，但是南非在全球贸易所占的份额仍然很小，只有2%。
3、We hope to benefit more from the scientific advancement made by China and to contribute, as a partner in the larger objective of a more caring and human-centred global order.
我们希望能更多地得到贵国科技的惠泽，同时，为了我们更宏大的目标——简历一个更具包容性和人性化的世界秩序，做出自己应有的贡献。
4、We look forward to engagement with you at all levels, and more especially at a level where students can engage.So they can provide the next generation of South Africans and Chinese which will sustain a long lasting friendship between the two counties.
我们热切盼望与贵国在各个领域的合作，特别是在两国学生都能参与的领域，这样，我们的下一代人才能把中非两国的长久友谊世世代代传承下去。
Unit 2 Achieve the abilities of changing the future
Speech 1 Superior Management
——雅芳总裁钟彬娴2003年在清华学子时代论坛上的演讲
1、How far you go will depend on how high you set your dreams and how hard you work to achieve them.
你们能走多远，取决于你们的梦想有多大和为了实现这些梦想你们付出了多少努力。
2、It is also the dream of China—where everything is possible and you can be as great as the size of your imagination.
这也是中国的梦想——一切皆有可能，梦想有多大，成功就有多大。
3、Dream big dreams. Dream bold dreams. Dream as far as your imagination will take you.
拥有更大的梦想。大胆的梦想。极尽你们的想象力去梦想。
4、Whatever it is you dream of, there is no doubt in my mind you can do it. The world is open to you. So go out there and make all your dream come true.
不管你们的梦想是什么，我相信，毫无疑问，你们可以实现它。世界正向你们敞开怀抱。所以大胆地走出去，去实现你们的梦想吧。
Speech 2 The Mirror and the Crystal Ball
——路透社全球总编大卫·施莱辛格2009年在清华大学的演讲
1、Journalism at its best is a mirror, exposing back to society a true and brutally honest picture of what is going on.
新闻做多也只能做一面镜子，将社会现状真实地诚实地反馈给社会。
2、But remember, a good mirror has no emotion.
但请记住，一面好的镜子是不带感情的。
3、A good mirror simply and perfectly tells the story as it is.
一面好的镜子，只会简单而完整地呈现事件本身。
4、As we know from this financial crisis that even most so-called experts failed to make good predictions as well.
而且，从此次金融危机中，我们不难看出，就算是所谓的专家，也不能对事态今后的发展做出很好的预测。
Unit 3 Towards a Greener Future
Speech 1 Towards a Greener Future
——芬兰总理马蒂·万哈宁2009年在清华大学的演讲
1、As financial and economic disruptions strike like waves at our societies, we must
strengtheno our resolve to keep a steady course to calmer seas.
当金融和经济动乱像汹涌的海浪席卷全社会时，我们必须坚定决心，稳步驶向更为风平浪静的海洋。
2、Size and power were not decisive in securing prosperity and security for our people. What mattered were strong values, knowledge and skill.
在稳固繁荣和保卫人民安全问题上，大小和力量并不起决定性作用。真正重要的是坚定的价值观、巩固的知识和过硬的技能。
Climate change is a threat, but it is also an opportunity. I understand that the
3、Chinese terms for crisis and opportunity are quite similar.
气候变化是一种威胁，但同时也是机遇。我知道中国对于危机和机遇的理解也是非常相同的。
4、Meeting the challenges of climate change is our common responsibility towards ourselves, and for our future generations. Our goals must be both ambitious and achievable.
迎接气候变化的挑战是我们共同责任，为我们自己同时也为子孙后代造福。我们的目标不仅要雄心勃勃还要保其可以实现。
Speech 2 Cooperate Internationally in Coping with Climate Changes
——挪威首相延斯·斯托尔滕贝格2007年在清华大学的演讲
1、This is where the torch is being passed to new generation of leaders.
正是在这里，引领时代的火炬正在传递给新一代的领导者们。
2、China has a right to develop.
中国有权利发展经济。
3、Great achievements often start with a vision that seems to be bordering on madness.
伟大的成就往往始于看似疯狂的远见卓识。
4、China’s need for more energy may prove to be the driver of change that helps humankind solve the climate problem.
中国对更多能源的需要可能会推动产生变化，而这一变化会帮助人类解决气候问
题。
Speech 3 Enviromental Collaboration between China and USA
——美国前环保署署长史蒂芬·约翰逊2006年在清华大学的演讲
1、One of the America founders, Benjamin Franklin, once said, “The doors of wisdom are never shut.”
美国的奠基人之一，本杰明·富兰克林曾说过，“智慧之门永远不会关闭。”
2、But unlike the lotus flower, which can bloom amidst the muck of a swamp, the availability of clean, abundant water resources is essential for the economic and environmental health of the U.S. and China.
但是与出淤泥而不染的莲花不同，大量而清洁的水资源对中美两国的经济发展和环境保护尤为重要。
3、According to the World Health Organization, each year the indoor smoke caused by cooking and heating from wood, coal and waste biomass causes the death of
1.6 million people worldwide, and more than 400,000 people here in China—mostly women, and children under the age of five.
据世界卫生组织统计，每年因用木材、煤炭和废弃物做饭和取暖产生的室内烟雾而导致全球160万人死亡，中国的死亡人数超过40万，受害人群大多是妇女和5岁以下儿童。
4、By relying on performance indicators that look at both the economy and the environment, you will be laying the foundation for an even greater and more sustainable economy…
只有依靠经济和环境处于同等重要位置的成功准则，你们才能为经济更快、更持续的发展奠定基础。
Speech 4 Energy for the Future
——荷兰总理巴尔克嫩德2008年在清华大学举行的“未来能源”
研讨会上的开幕致辞
1、We can learn a lot from each other. And we must. Because global problems demand global action and global cooperation.
下页篇二：清华学生给学弟学妹的演讲
一个从河北正定中学考上清华的学子对学弟学妹的忠告
今天，我非常荣幸的站在这里给大家做一个关于高中学习方面的报告，下面我将结合自己在高中三年和大学 三年的所见所感所想，通过一些事例向大家说明我们将会在高中遇到的一些问题及处理办法。我希望大家从 我的报告中吸取经验教训，少走弯路，并且为自己树立目标，坚定信心，最终走进理想的大学。
我们如何确定目标，树立理想
我们中学每年考上重点大学的人数六七百，所以一年后你们都有可能进入一流的重点大学
或者一流的名牌大学。我在高一的时候有这样一种困惑：我的目标是考上好大学，但是我要考好大学为了什么，案是“为了中华民族的伟大复兴”，好多家长的答案是“为了光宗耀祖”，好多老师的答案是“为了你们将来 的前途”，作家郑渊洁说，“我小学毕业一样当作家”，比尔．盖茨说：“大学退学也能世界首富”。经过了 三年清华的磨练，我现在的答案是：“求学这条路是我们通向成功的捷径。”
这里我举几个例子证明这个观点：我在清华电子系的一个师兄刘自鸿，他通过自己一年的钻研，在去年 全国大学生挑战杯科技竞赛上获得特等奖
我们必须心里有数。名牌大学的学风、师资力量、科研经费是一般的重点大学没有办法相比的。全国排名三十 名之后的大学对于你们来说就太差了。所以我希望大家都把自己的目标定的高一点。
在座的各位同学现在[钟彬娴在清华学子时代论坛上的演讲(共2篇)]的成绩有高有低，可能前几名的同学想的目标是清华、北大、中科大，靠后的同学 可能在想河北大学也不错。我的观点是，同学们至少要把目标定位在复旦或者是上海交大一级的水平上。不要 怀疑自己的能力，举我自己的例子，我在高一入学的时候曾经排在年级140多名，后来有一次还到过200名。
但是我从来都认为我将来一定会走进清华，并且向这个目标不懈的努力。我现在的大学同学好多都有我这样的 经历。信念是一种非常奇妙的东西，当你从骨子里认定你是清华的水平，在自己的行动上就会处处表现出准 清华的素质。
现在我想大家对自己的未来都应该心里有数了，那么我们现在应该做些什么呢？
我在高中遇到的几个问题以及解决方法：
这里我总结出我在高中时代遇到的几个很烦的问题，当时怎么也想不清楚，现在我想明白了。在这里和大 家分享，希望同学们少走一些弯路。
（一）偏科问题
我在高中时最不喜欢政治、历史和地理，因为这几科高考不考，并且可能我一辈子也用不上。可能也有同 学讨厌物理、化学和数学吧？还有的同学只喜欢某一科，不去好好学其它的主科。但是“白痴”教育部为什么 要让我们学这些我们一辈予都可能用不到的东西呢？这么说不夸张，我在高中学的最好的就是化学和生物，但 是在清华学了三年电子我们完全没有用到这两科，有理由相信，我这辈子都不会再配平一个化学方程式了，用 好多人的话说这两科就是高考的敲门砖。我当时弄不明白我们为什么需要学习这些课程，相信我们在座的好多 人也不明白吧。我给大家说了下面的例子大家就应该明白了。
我们大一的时候有一门必修课叫“机械制图”——主要内容是在图纸上画螺丝。我们是电子系的，画这个 干吗啊？的确，那学期之后我们再也没有接触过相关内容。我们好多同学当时非常不满。我们的系主任为了平 息怒气给我们讲了一个故事，他曾经带过一个大四的本科生做毕业设计（16周），他给这个学生的课题是给一 台新型计算机编写应用程序。这台计算机结构既不是冯．诺依曼体系也不是哈佛体系。它用到的计算机语言完 全不合常规。
语言？”“没有。”“微机原理？”“也没有。顶多用到了英语，因为编程是用英语编的。”“那你大学四年 都干什么了？你所学的所有的课程都没用啊。”这位同学傻了。但是老师又问：“如果你是一个高中刚毕业的 学生，你能16周完成这个课题吗？”“显然不可能。”“这就对了，你大学四年学到的是学习知识的能力，四 年前我给你的每一本书你都要学一个学期，但是你现在一个星期就完全吃透了。”
个故事给了我很多的启发，我们现在学习的知识可能以后永远都用不到，但是你在学习各种不同的科目时 总结的各种各样的学习方法、思维视角等都会伴随你一生。在你遇到新问题的时候，你可以利用以前的经验很 快总结出解决新问题的方法。所以，我现在负责任地告诉大家：千万不要偏科，任何科目对你都是至关重要的。
（二）永远不要说你已经尽力了
有的同学觉得自己已经很努力了，可是就是没有办法把成绩再提高一点。他自己安慰自己“我已经尽力了”。我记得电影《勇闯夺命岛》有这样一句台词：“永远不要说你已经尽力了，失败者总是抱怨自己已经尽力了 ，只有胜利者才能赢得选美皇后的芳心！”我个人觉得，当你还有力气说出“我已经尽力了”的时候，你根本 就没有尽到力。我觉得人的潜力是无限的。举一个我自己的例子，大家看看人的潜力有多大。
我在高中时体育特别差，跑1000米都很要命，从来都是不及格。相信在座的好多同学也对这项体育达标 深恶痛绝。到了清华之后，
法的报告，也很多次给别人介绍自己的学习方法。但是直到大二我才真正明白怎样才能把知识学好。
大二我们上一门课叫“模拟电子线路”，特别难。我们的老师——高文焕院士告诉我们一句话：“学习 模拟电子线路和学习其它学科有一个共同的窍门，八个字——题海战术，题海战术。”我当时非常费解，从 小到大老师都说要讲方法，不要死做题，怎么院士这么说呢。之后几件事我明白了这八个大字的含义。
我们班有一个山东的省高考状元，得了713分（750满分）。我问他，你到底是怎么学成这么“牛”的？ 他说：我高中的时候只要市场上能买到的习题集我都做过。
如果大家觉得省状元离我们太远的话，我再举一个河南省高考
就会在时间上占有绝对的优势。
其次，我们的课间十分钟也非常宝贵，这一点我到了高三下学期才意识到，充分利用课间十分钟， 我们一天可以挤出将近两个小时，可以比别人多做一套题。
再就是我们最好别看电视了。我在高中的时候每天必须看电视，当时主要是因为要面子，看了体育比赛、 晚间新闻去和别人侃，看了电视剧和别人吹。整天装出一副不太用功但成绩不错的样子，归根结底还是希望 别人说自己聪明。我现在的观点是，被人说“他聪明但就是不学习”的人是最蠢的人。不管你是否真的智商 超群，但是如果我们把太多的精力用在那些与自己前途无关的事情上，就是对自己的最大的不负责任。我现 在在清华的好多同学都是在高中期间没看过一眼电视——包括春节晚会，有的同学甚至是从初中开始都没看 过一眼电视。现在在学校，我们每个寝室都有电视，但是我们寝室的电视几乎就没开过。期末考试之后都没 人看一场欧洲杯。大家考试后没有休息放松，所有的人都是准备下学期的课程，准备托福、GRE考试，或者 是学一些实用的技术。所有人脑子里想的都是利用别人休息的时间来充实自己，使自己在今后的竞争中占据 优势地位。
同学们不要把清华的学生想得太牛了，清华学生中智商超群的人至多占学生总数的四分之一。其它学生 的智商不会比在座的各位高到哪里去。他们比你们多的东西我觉得只是对待自己未来的态度。清华学生身上 有一种非常令人敬畏的精神力量。他们可以为了自己的目标放弃任何诱惑。就算在大年三十清华的自习教室 也会人满为患。用一位美国教授的话说：“Student sofTsinghua，no Saturday，no Sunday，no holiday！ ”就是这种精神铸造了清华的神话。不这样就很难考上清华。
有的同学可能会说：你说得很对，但是我们很难让自己坚持下去，最多三分钟热血。之后就不想再努力了 ，好的，我们下面就讨论怎样让自己的血一直热下去。
（五）给自己找压力
我和清华大学精密仪器系的教授许纪敏先生有一次聊天的时候说：“我觉得电子系的学生压力太大了。
”许教授说：“清华的人才怎么培养出来的？就是压出来的！”不错，巨大的压力才会有巨大的动力。有 的同学说：“正中学生的压力已经太大了。”我现在觉得，我们当时在高中时的压力太小了。
说实话，清华的学生有的也不是那么喜欢学习的，比如我就有点厌学。但是清华的要求极为严格，四年 之间只要一科不及格就取消推研资格，三科不及格就退学了。所以清华有的系的淘汰率是30%。太可怕了， 所以我们都要疯狂地学习。
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